Promotional Email Template — Food Delivery First Order
A bold food-delivery promo with a first-order discount code and appetite-driving copy. Designed for food and e-commerce brands.
Preview unavailable — view the prompt below.
The prompt
Two ways to build this email in plain language. The fastest is Temway's in-editor assistant — open the chat drawer in the email editor and paste the recipe below. Or connect Claude or ChatGPT via Temway's MCP and paste it there; the agent builds the email step by step. Either way, adapt the copy and colors to your brand.
- An email is a top-to-bottom stack of blocks — the recipe follows that order.
- A
[layout]step becomes a single image (great for heroes); everything else stays live text and links. - Theme the footer to match — the recipe's last step does exactly that.
Want this exact email? Click Use this template below to clone
it into your workspace, then ask the in-editor assistant to rebrand it. Over MCP, tell
your agent to clone the Temway share XqctRU6Xy-66dR7YHac9P and rebrand. For the
full model, point an MCP agent at get_concept — email-structure,
layouts-vs-emails, design-recipes.
An appetite-first discount email built around a single hero card. A red-to-orange gradient panel carries a white burst badge; below it, a bold Poppins headline, a one-line promise, and a red CTA stamped with the promo code. The native stack keeps the code front-of-mind with a “How it works” block and a second CTA before a tight footer.
Snapshot
- Goal: convert first-time diners with a 30%-off first-3-orders code.
- Audience & tone: hungry city dwellers. Loud, fast, reward-led — the code is the hero, not the brand.
- Palette: page
#ede6de· container#fff7ed· text#1c2431/#6a6d72(muted) · accent#dc2626 - Font:
Helvetica, Arial, sans-serif - Artwork: none — fully native blocks.
Build recipe
Each step is one block in the flat stack, top to bottom.
[native]= a real email block.[layout]= a free-form layout embedded as a single image.
- [native] Kicker — text. “Tonight’s On Us”, fontSize: 14, color
#d32424, center, uppercase. - [native] Headline — text. “30% off your first 3 orders”, fontSize: 28, color
#1c2431, center. - [native] Body copy 1 — text. “Open the app, pick a restaurant, and apply the code below — a 20-minute delivery guarantee comes standard.”, fontSize: 16, color
#1c2431, center. - [native] Body copy 2 — text. “Use code FEAST30 at checkout. Minimum order $20, expires Sunday at midnight.”, fontSize: 16, color
#6a6d72, center. - [native] Primary CTA — button. Label “Order now”, fill
#dc2626, color#ffffff, shapeStyle: ‘0_1’, center. - [native] Body copy 3 — text. “Available now in NYC, LA, Chicago, and San Francisco — 200+ restaurants, zero delivery fees.”, fontSize: 16, color
#6a6d72, center. - [native] Footer rule — divider. short (96px) rule, 1px, color
#e9e9e9. - [native] Footer social — social. Icon row, social.color
#d32424, style circle-outline, center. - [native] Footer address — address. Postal address + unsubscribe, address.color
#6a6d72, address.fontFamilyHelvetica, Arial, sans-serif, center.
Make it yours
- Swap
FEAST30everywhere it appears (hero CTA, body bold, repeat CTA) — the code must match exactly in all three. - Recolor red
#dc2626to your brand red; keep orange#f97316as the gradient partner, not a second CTA color. - Replace the burst badge’s “30%” only by editing the hero layout — the native stack never repeats the number, so a single hero edit propagates.
About promotional email templates
A promotional email has exactly one job: drive an action before a deadline. Everything about the design — the countdown, the single dominant CTA, the offer stated in the first line — exists to make the deadline feel real rather than decorative.
See all promotional templates →How much urgency should a promotional email create?
Enough to justify a countdown timer or an "ends [date]" line, but tied to a real deadline — the templates below use a visible countdown or explicit expiry date rather than vague "limited time" language.
Can I add a discount code or coupon to one of these templates?
Yes — several templates below are built around a coupon-stub or code-reveal hero; clone one and swap in your own code and terms.
What's the difference between a flash-sale and a seasonal-offer template?
A flash-sale template is built for a short window (hours to a couple of days) with heavy countdown emphasis. A seasonal-offer template runs longer — a week or more — and leads with the occasion instead of a ticking clock.
Will a promotional template trigger spam filters?
Temway's proofread check flags common spam triggers — excessive punctuation, all-caps subject lines, missing unsubscribe links — before you send, so issues specific to promotional copy get caught before they reach an inbox.