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Free Trial Upgrade — SaaS

A conversion-focused trial-expiry email with a vibrant purple-to-blue gradient hero (gradient-fill heading, gradient pill CTA), check-marked benefit rows, a deadline urgency card, and a promo-code line.

Promotional saascolorfulvibrantherogradientcta

Updated Jul 10, 2026

The prompt

Paste the brief below into ChatGPT or Claude with Temway's MCP enabled — the agent builds the email step by step. Or adapt it for your own brand and copy.

  • An email is a top-to-bottom stack of blocks — the recipe follows that order.
  • A [layout] step becomes a single image (great for heroes); everything else stays live text and links.
  • Theme the footer to match — the recipe's last step does exactly that.

Want this exact email? Tell your agent to clone the Temway share i61fIG8-vm9usi9ob8EdN, then rebrand it. For the full model, point it at get_concept — email-structure, layouts-vs-emails, design-recipes.

A conversion-focused email for the final days of a free trial. A vibrant gradient hero, a reminder of what they’d keep, a deadline card, and a last-nudge promo code — urgent but helpful, never pushy.

Snapshot

  • Goal: convert trial users to paid before the trial ends.
  • Audience & tone: users in the last days of a 14-day trial. Urgent but helpful — clear about what’s at stake.
  • Palette: page #f5f3ff · container #ffffff · text #1e1b4b / #3730a3 (muted) · accent purple #7c3aed (hero gradient #7c3aed → #2563eb)
  • Font: "Trebuchet MS", Helvetica, sans-serif
  • Artwork: one gradient-hero layout hero (a single rasterized image); everything below is native.

Build recipe

Each step is one block in the flat stack, top to bottom. [native] = a real email block. [layout] = a free-form layout embedded as a single image.

  1. [layout] Gradient hero — apply the gradient-hero layout template; purple→blue diagonal gradient (#7c3aed → #2563eb) with a gradient-fill heading. Overlay: eyebrow ”⏰ YOUR TRIAL ENDS IN 3 DAYS”, heading “Keep your Pro features”, subline “Don’t lose your setup.” Text-only artwork — the working CTA is step 5.
  2. [native] Heading — text. “What you’ll keep”. fontSize: 22, fontWeight: 700, color #1e1b4b, center.
  3. [native] Benefit rows — text. Four check-marked rows: ”✓ Unlimited projects · ✓ Advanced analytics · ✓ Priority support · ✓ API access”. fontSize: 15, color #3730a3, left, checkmarks in purple #7c3aed. (Rows stack — not cards.)
  4. [native] Deadline card — text. “Your trial ends Friday at midnight. After that, you’ll move to the Free plan.” fontSize: 14, fontWeight: 700, color #5b21b6, center, tinted backgroundColor: #ede9fe, padding.
  5. [native] CTA — button. Label “Upgrade now”, purple #7c3aed fill, white text, rounded, center.
  6. [native] Promo line — text. ”✨ Use code UPGRADE20 for 20% off your first year” — code bold in purple #7c3aed. fontSize: 14, center (native text so it stays copyable).
  7. [native] Footer — social + address. Recolor: social.color = #7c3aed, address.color = #9ca3af, address.fontFamily = "Trebuchet MS", Helvetica, sans-serif.

Make it yours

  1. Swap the four benefits for the features your plan gates.
  2. Adjust the deadline and the promo code (or drop the code).
  3. Recolor the purple→blue hero to your brand.
Use this template