Agency Newsletter Template — Studio Dispatch

A monthly dispatch from a creative studio. A playful blob hero sets the energy, then one freshly shipped project gets the spotlight with process images, a short note on how it came together, and an open call for new collaborations. Feels like a studio visit in email form.

Snapshot

• Goal: showcase one finished project per month with behind-the-scenes credibility, and generate one new inbound collaboration.
• Audience & tone: prospective clients, peers, and former collaborators. Energetic, confident, show-don’t-tell — the work does the talking.
• Palette: page #fdf8f1 · container #ffffff · text #1c1917 / #78716c (muted) · accent orange #ea580c
• Font: "Trebuchet MS", "Lucida Grande", sans-serif
• Artwork: one blob-hero layout hero (a single rasterized image) — organic blob shape framing the project title. Process images below are native image blocks.

Build recipe

Each step is one block in the flat stack, top to bottom. [native] = a real email block. [layout] = a free-form layout embedded as a single image.

1. [layout] Blob hero — apply the blob-hero layout template; recolor the blob to accent #ea580c on page #fdf8f1. Overlay copy: eyebrow “DISPATCH 09 · JULY” (fontSize: 12, uppercase, #78716c) and heading “We bottled a coffee brand.” (fontSize: 30, #1c1917, Trebuchet MS). Text-only artwork — the working links live in the native blocks below.
2. [native] Project intro — text. “Grindline came to us with a roaster and a name. We gave them a system.” fontSize: 16, color #1c1917, left, generous top padding.
3. [native] Process image 1 — image. Behind-the-scenes shot of the packaging system on a studio table. Full width, center.
4. [native] Image caption 1 — text. “The label system — six roasts, one flexible grid.” fontSize: 13, color #78716c, center, tight top padding.
5. [native] Process image 2 — image. The brand in the wild — bag on a cafe counter. Full width, center.
6. [native] Image caption 2 — text. “Shipped to 14 cafes in week one.” fontSize: 13, color #78716c, center.
7. [native] Section eyebrow — text. “HOW IT WENT”. fontSize: 12, fontWeight: 700, letterSpacing: 0.06em, color #ea580c, left, generous top padding.
8. [native] Process note — text. Two sentences on the making-of — the constraint that shaped it and the call that changed direction. fontSize: 15, color #1c1917, left, lineHeight: 1.6.
9. [native] CTA — button. Label “See the full case study”, accent #ea580c fill, white text, rounded corners, center.
10. [native] Open call — text. “We have one branding slot open in September. Hit reply.” fontSize: 15, fontWeight: 700, color #1c1917, left, generous top padding.
11. [native] Sign-off — text. ”— The North & Folk studio”. fontSize: 14, color #78716c, left.
12. [native] Footer — text block. “North & Folk · 504 NE Hancock, Portland OR 97212 · [portfolio] · [instagram] · [start a project]”, fontSize: 12, color #78716c, center, links in accent #ea580c. Custom text footer — not the social/address blocks.

Make it yours

1. Swap the project, the two process images, and the captions for what you actually shipped — one project a month is the rhythm.
2. Rewrite the process note to name the real constraint; that’s what peers and prospects remember.
3. Recolor the orange blob to your studio’s accent — Trebuchet MS carries energetic copy cleanly.