Newsletter Template — Lead Feature for Schools

A magazine 55/45 split: kicker, tight headline and standfirst on the left, a full-bleed image plate on the right. The lead item of a school or campus issue.

Newsletter educationmediaeditorialminimalhero

The prompt

Two ways to build this email in plain language. The fastest is Temway's in-editor assistant — open the chat drawer in the email editor and paste the recipe below. Or connect Claude or ChatGPT via Temway's MCP and paste it there; the agent builds the email step by step. Either way, adapt the copy and colors to your brand.

  • An email is a top-to-bottom stack of blocks — the recipe follows that order.
  • A [layout] step becomes a single image (great for heroes); everything else stays live text and links.
  • Theme the footer to match — the recipe's last step does exactly that.

Want this exact email? Click Use this template below to clone it into your workspace, then ask the in-editor assistant to rebrand it. Over MCP, tell your agent to clone the Temway share _cthkV3-Jmwic6JyZKY4g and rebrand. For the full model, point an MCP agent at get_conceptemail-structure, layouts-vs-emails, design-recipes.

Every issue needs one item that is clearly the lead. This one borrows the shape a magazine uses for its opening spread — type held to the left column, a single photograph running full-bleed down the right — so the hierarchy is obvious before anyone reads the headline.

Snapshot

  • Goal: give the issue’s main story a lead that outranks everything under it.
  • Audience & tone: parents, students, and staff. Warm but unhurried — a school voice, not a marketing one.
  • Palette: page #e4e7e7 · container #f7f9f9 · text #0a1e1d / #606d6d (muted) · accent #14524f
  • Font: Georgia, serif
  • Artwork: none — fully native blocks.

Build recipe

Each step is one block in the flat stack, top to bottom. [native] = a real email block. [layout] = a free-form layout embedded as a single image.

  1. [native] Kicker 1 — text. “Term Three”, fontSize: 14, color #14524f, left, uppercase.
  2. [native] Headline — text. “The woodwork room reopens, louder than before”, fontSize: 28, color #0a1e1d, left.
  3. [native] Body copy 1 — text. “A quick note on what changed over the break, and three dates for your diary.”, fontSize: 16, color #0a1e1d, left.
  4. [native] Story title — text. “What changed”, fontSize: 20, color #0a1e1d, left.
  5. [native] Body copy 2 — text. “New machines, a proper dust extraction system, and enough space for two classes to work at once — the room finally matches the waiting list.”, fontSize: 16, color #0a1e1d, left.
  6. [native] Primary CTA — button. Label “Read the story”, fill #14524f, color #ffffff, shapeStyle: ‘0_1’, left.
  7. [native] Kicker 2 — text. “Dates For The Diary”, fontSize: 14, color #14524f, left, uppercase.
  8. [native] Body copy 3 — text. “12 March — Parents’ evening, Years 9 to 11.”, fontSize: 16, color #0a1e1d, left.
  9. [native] Body copy 4 — text. “19 March — Spring concert, 7pm, main hall.”, fontSize: 16, color #0a1e1d, left.
  10. [native] Body copy 5 — text. “2 April — Term ends, 12:30 finish.”, fontSize: 16, color #0a1e1d, left.
  11. [native] Body copy 6 — text. “Any questions? Reply to this email — it reaches the office directly.”, fontSize: 16, color #606d6d, left.
  12. [native] Footer rule — divider. short (96px) rule, 1px, color #e9e9e9.
  13. [native] Footer social — social. Icon row, social.color #14524f, style circle-outline, center.
  14. [native] Footer address — address. Postal address + unsubscribe, address.color #606d6d, address.fontFamily Georgia, serif, center.

Make it yours

  1. Swap the hero image for a real photograph from the story — the split only works when the picture earns its half.
  2. Rewrite the kicker to whatever your recurring section is called (“Term three”, “This week”, “From the head”).
  3. Keep the diary dates as plain text lines. A three-column table of dates is unreadable on a phone.
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About newsletter email templates

A newsletter is the one email category built for a relationship, not a single moment. There is no hard deadline and no one dominant CTA — the job is to show up on a predictable cadence often enough that subscribers recognize the format and know where to look for the update they actually care about.

See all newsletter templates →

How is a newsletter template different from a promotional email template?

A newsletter is built for a recurring cadence and a returning audience — the design favors consistent section structure, so readers know where to look each issue, over a single hard sell. Promotional templates are built around one offer and one deadline instead.

What sections should a company newsletter include?

Most effective newsletters below hold to three or four recurring sections — a short editor's note, one or two curated highlights, and a closing link or two — rather than trying to cover everything that happened since the last send.

Can I reuse the same newsletter template every month?

Yes, and it's the recommended approach — clone it once, then swap the content each cycle so subscribers recognize the format immediately instead of relearning a new layout every send.

Do Temway newsletter templates support an unsubscribe link and merge tags?

Yes — every template includes a compliant unsubscribe footer and supports Temway's merge-tag picker for personalizing subject lines and greetings per recipient.