Newsletter Template — Issue Masthead for Nonprofits
A newspaper-style nameplate over a heavy rule, with issue number and date on a meta line. Opens every issue the same way, so regular readers recognise it in one glance.
Preview unavailable — view the prompt below.
The prompt
Two ways to build this email in plain language. The fastest is Temway's in-editor assistant — open the chat drawer in the email editor and paste the recipe below. Or connect Claude or ChatGPT via Temway's MCP and paste it there; the agent builds the email step by step. Either way, adapt the copy and colors to your brand.
- An email is a top-to-bottom stack of blocks — the recipe follows that order.
- A
[layout]step becomes a single image (great for heroes); everything else stays live text and links. - Theme the footer to match — the recipe's last step does exactly that.
Want this exact email? Click Use this template below to clone
it into your workspace, then ask the in-editor assistant to rebrand it. Over MCP, tell
your agent to clone the Temway share ZamOFGP3paWRgFDlVTSXA and rebrand. For the
full model, point an MCP agent at get_concept — email-structure,
layouts-vs-emails, design-recipes.
The most underrated thing a recurring newsletter can do is look identical every time it arrives. A masthead is a promise: same nameplate, same heavy rule, same issue-and-date line in the same place. Readers stop deciding whether to open it and start just reading it.
Snapshot
- Goal: open a recurring issue with a nameplate a subscriber recognises before they read a word.
- Audience & tone: supporters and members who already opted in. Considered, plain, institutional — the register of a printed bulletin, not a campaign.
- Palette: page
#e4e6e7· container#f7f8f9· text#0a121a/#646a6f(muted) · accent#1b3a5c - Font:
Georgia, serif - Artwork: none — fully native blocks.
Build recipe
Each step is one block in the flat stack, top to bottom.
[native]= a real email block.[layout]= a free-form layout embedded as a single image.
- [native] Logo — logo. Brand mark, left-aligned.
- [native] Kicker 1 — text. “Rivermouth Review”, fontSize: 14, color
#1b3a5c, left, uppercase. - [native] Headline — text. “The culvert is out, and the salmon came back”, fontSize: 28, color
#0a121a, left. - [native] Body copy 1 — text. “A blocked culvert reopened this spring, and salmon are returning to a stretch of river closed for a decade.”, fontSize: 16, color
#0a121a, left. - [native] Kicker 2 — text. “Also This Month”, fontSize: 14, color
#1b3a5c, left, uppercase. - [native] Body copy 2 — text. “Volunteer days move to Saturdays, starting next weekend.”, fontSize: 16, color
#0a121a, left. - [native] Body copy 3 — text. “Where the spring appeal went — a full accounting is in the archive.”, fontSize: 16, color
#0a121a, left. - [native] Primary CTA — button. Label “Support this work”, fill
#1b3a5c, color#ffffff, shapeStyle: ‘0_1’, left. - [native] Footer rule — divider. short (96px) rule, 1px, color
#e9e9e9. - [native] Footer social — social. Icon row, social.color
#1b3a5c, style circle-outline, center. - [native] Footer address — address. Postal address + unsubscribe, address.color
#646a6f, address.fontFamilyGeorgia, serif, center.
Make it yours
- Replace the nameplate with your publication’s name and keep it fixed forever — the recognition is the whole point of a masthead.
- Swap the issue number and date every send; leave the rule weights alone.
- Recolour the navy to your brand hue. The template derives its greys from that one colour, so changing it changes the whole palette coherently.
About newsletter email templates
A newsletter is the one email category built for a relationship, not a single moment. There is no hard deadline and no one dominant CTA — the job is to show up on a predictable cadence often enough that subscribers recognize the format and know where to look for the update they actually care about.
See all newsletter templates →How is a newsletter template different from a promotional email template?
A newsletter is built for a recurring cadence and a returning audience — the design favors consistent section structure, so readers know where to look each issue, over a single hard sell. Promotional templates are built around one offer and one deadline instead.
What sections should a company newsletter include?
Most effective newsletters below hold to three or four recurring sections — a short editor's note, one or two curated highlights, and a closing link or two — rather than trying to cover everything that happened since the last send.
Can I reuse the same newsletter template every month?
Yes, and it's the recommended approach — clone it once, then swap the content each cycle so subscribers recognize the format immediately instead of relearning a new layout every send.
Do Temway newsletter templates support an unsubscribe link and merge tags?
Yes — every template includes a compliant unsubscribe footer and supports Temway's merge-tag picker for personalizing subject lines and greetings per recipient.