Event Invite Email Template — Museum Exhibition Opening

An editorial museum exhibition invitation with opening date, curator notes, and RSVP. Designed for arts and cultural institutions.

Events & Invitations mediarsvpeditorial

The prompt

Two ways to build this email in plain language. The fastest is Temway's in-editor assistant — open the chat drawer in the email editor and paste the recipe below. Or connect Claude or ChatGPT via Temway's MCP and paste it there; the agent builds the email step by step. Either way, adapt the copy and colors to your brand.

  • An email is a top-to-bottom stack of blocks — the recipe follows that order.
  • A [layout] step becomes a single image (great for heroes); everything else stays live text and links.
  • Theme the footer to match — the recipe's last step does exactly that.

Want this exact email? Click Use this template below to clone it into your workspace, then ask the in-editor assistant to rebrand it. Over MCP, tell your agent to clone the Temway share 9t-JXHMvUNSmmnG87ljxi and rebrand. For the full model, point an MCP agent at get_conceptemail-structure, layouts-vs-emails, design-recipes.

An editorial exhibition invitation that lets one image carry the room. A full-bleed gallery photo darkened by a gradient overlay holds an italic serif title and a terracotta opening-date line, then the email reads like a small catalogue — a curator’s note, a five-artist roster, a short rule, the reception details, and an RSVP button.

Snapshot

  • Goal: invite members and press to an exhibition opening and drive viewing reservations.
  • Audience & tone: gallery members, collectors, press. Editorial, unhurried, gallery-voiced.
  • Palette: page #ededec · container #ffffff · text #231812 / #736c68 (muted) · accent #bf4f38
  • Font: body Helvetica Neue, Helvetica, Arial, sans-serif, heading Georgia, Times New Roman, serif
  • Artwork: free-form layout hero — A kicker, a two-line display title, a heavy rule, and a closing date line — a type-only masthead standing in for a full-bleed photograph no image slot can ship finished., 600×490 canvas. Everything below it is native, selectable, clickable.

Build recipe

Each step is one block in the flat stack, top to bottom. [native] = a real email block. [layout] = a free-form layout embedded as a single image.

  1. [layout] Layout hero — build a free-form composition (600×490) via create_layout + set_layout_content. A kicker, a two-line display title, a heavy rule, and a closing date line — a type-only masthead standing in for a full-bleed photograph no image slot can ship finished. Alt text: “Light & Memory, a group exhibition, opening November 14 through February 28”.
  2. [native] Kicker — text. “A note from the curator”, fontSize: 14, color #bb4d37, center, uppercase.
  3. [native] Headline — text. “Where memory becomes material”, fontSize: 36, color #231812, center.
  4. [native] Primary CTA — button. Label “Reserve a viewing”, fill #bf4f38, color #ffffff, shapeStyle: ‘0_1’, center.
  5. [native] Body copy 1 — text. “Five artists trace how a room holds the afternoon light long after the sun has moved on.”, fontSize: 16, color #736c68, center.
  6. [native] Story title — text. “The five artists”, fontSize: 20, color #231812, center.
  7. [native] Body copy 2 — text. “Yara Adisa · sculpture”, fontSize: 14, color #736c68, center.
  8. [native] Body copy 3 — text. “Kenji Mori · installation”, fontSize: 14, color #736c68, center.
  9. [native] Body copy 4 — text. “Ava Lindqvist · painting”, fontSize: 14, color #736c68, center.
  10. [native] Body copy 5 — text. “Tomas Reyes · video”, fontSize: 14, color #736c68, center.
  11. [native] Body copy 6 — text. “Noor El-Sayed · photography”, fontSize: 14, color #736c68, center.
  12. [native] Rule — divider. short (96px) rule, 1px, color #e9e9e9.
  13. [native] Body copy 7 — text. “Friday, Nov 14, 7-10pm at Lumen Contemporary, 412 Ash Street. Free admission, Wed-Sun 11am-6pm.”, fontSize: 16, color #736c68, center.
  14. [native] Footer rule — divider. short (96px) rule, 1px, color #e9e9e9.
  15. [native] Footer social — social. Icon row, social.color #bb4d37, style circle-outline, center.
  16. [native] Footer address — address. Postal address + unsubscribe, address.color #736c68, address.fontFamily Helvetica Neue, Helvetica, Arial, sans-serif, center.

Make it yours

  1. Swap the hero photo, the exhibition title, and the opening date for your show.
  2. Replace the five-artist roster with your lineup — keep the bold-name + medium rhythm so it scans.
  3. Repoint the terracotta to your institution’s accent; carry it through the eyebrow, the short rule and both CTAs.
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About events & invitations email templates

An event email carries a deadline no other category has: the event date itself, which only gets more urgent as it approaches. Early-bird pricing, RSVP mechanics, and an escalating countdown all follow directly from that one fixed point.

See all events & invitations templates →

How far in advance should an event invitation email send?

For the early-bird templates below, four to six weeks ahead with a distinct early-bird deadline works well; the last-tickets templates are built for a final push in the 48-72 hours before the event.

What has to be in an event invitation besides the date?

Date, time (with timezone if remote), location or join link, and one clear RSVP action — the templates below keep those four elements above the fold before any agenda detail.

Can I use one of these templates for a virtual event instead of an in-person one?

Yes — swap the location line for a join link and timezone. The layout and countdown mechanics work the same for webinars and workshops as for in-person galas or conferences.

Do the event templates support a countdown timer?

Yes — several below use Temway's countdown block, which renders as a live countdown in supporting email clients and a static fallback everywhere else.