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Seasonal Offer — Summer Collection

A sunny seasonal email with a coral-to-amber waves-hero, handpicked summer product categories, and a warm promo-code card — fresh, approachable, gift-forward.

Promotional ecommerceseasonalsummercolorfulherocta

Updated Jul 10, 2026

The prompt

Paste the brief below into ChatGPT or Claude with Temway's MCP enabled — the agent builds the email step by step. Or adapt it for your own brand and copy.

  • An email is a top-to-bottom stack of blocks — the recipe follows that order.
  • A [layout] step becomes a single image (great for heroes); everything else stays live text and links.
  • Theme the footer to match — the recipe's last step does exactly that.

Want this exact email? Tell your agent to clone the Temway share f5gjsg38O7bv0UbqL75Rr, then rebrand it. For the full model, point it at get_concept — email-structure, layouts-vs-emails, design-recipes.

A sunny summer-collection launch for a fashion or lifestyle brand. A warm coral→amber waves hero opens it, then handpicked categories, a promo code, and a rose CTA — fresh and approachable, no hard pressure.

Snapshot

  • Goal: launch the seasonal collection and nudge a first summer order.
  • Audience & tone: customers and subscribers at the start of summer. Fresh, sunny, approachable.
  • Palette: page #fffbeb · container #ffffff · text #1c1917 / #78716c (muted) · accent rose #e11d48 (hero gradient coral #fb7185 → amber #f59e0b)
  • Font: "Trebuchet MS", Helvetica, sans-serif
  • Artwork: one waves-hero layout hero (a single rasterized image); everything below is native.

Build recipe

Each step is one block in the flat stack, top to bottom. [native] = a real email block. [layout] = a free-form layout embedded as a single image.

  1. [layout] Waves hero — apply the waves-hero layout template; coral→amber gradient (#fb7185 → #f59e0b) curving into white via the wave bottom. Overlay: eyebrow “NEW SEASON”, heading “Hello, Summer”, subline “20% off this season’s freshest picks.” Text-only artwork — the working CTA is step 5.
  2. [native] Heading — text. “This week’s summer picks”. fontSize: 22, fontWeight: 700, color #1c1917, center.
  3. [native] Intro — text. One-sentence intro. fontSize: 15, color #44403c, center.
  4. [native] Category rows — text. Three rows: ”👗 Linen dresses · 🩴 Sandals & slides · 🕶️ Sunglasses”, each a bold name + one-line description + “from $XX”. fontSize: 15, color #44403c, left. (Rows stack — not cards. For product photos, the image block’s multi-image grid can sit above this.)
  5. [native] CTA — button. Label “Shop summer collection”, rose #e11d48 fill, white text, rounded, center.
  6. [native] Promo card — text. ”✨ Use code SUMMER20 for 20% off your order” — code bold. fontSize: 15, color #92400e, center, warm-amber backgroundColor: #fef3c7, padding (native text — copyable).
  7. [native] Footer — social + address. Recolor: social.color = #e11d48, address.color = #a8a29e, address.fontFamily = "Trebuchet MS", Helvetica, sans-serif.

Make it yours

  1. Swap the three categories, prices, and the code for your season.
  2. Recolor the coral→amber hero and rose accent to your brand.
  3. Add product photos above the categories via the image block’s grid if you want visuals.
Use this template