Black Friday Email Template — Doorbuster Sale
A Black Friday email template — a numeral-scale price hero for the headline doorbuster (new price large, was-price muted), a promo-code card, four more doorbuster deals with strike-through pricing, and a gold pill CTA.
Preview unavailable — view the prompt below.
The prompt
Two ways to build this email in plain language. The fastest is Temway's in-editor assistant — open the chat drawer in the email editor and paste the recipe below. Or connect Claude or ChatGPT via Temway's MCP and paste it there; the agent builds the email step by step. Either way, adapt the copy and colors to your brand.
- An email is a top-to-bottom stack of blocks — the recipe follows that order.
- A
[layout]step becomes a single image (great for heroes); everything else stays live text and links. - Theme the footer to match — the recipe's last step does exactly that.
Want this exact email? Click Use this template below to clone
it into your workspace, then ask the in-editor assistant to rebrand it. Over MCP, tell
your agent to clone the Temway share L7zrSYjoYY0Rt7Pqz6wWo and rebrand. For the
full model, point an MCP agent at get_concept — email-structure,
layouts-vs-emails, design-recipes.
Black Friday, gone premium-dark. A near-black price hero puts the headline doorbuster’s new price at numeral scale, the original struck through beside it in gold, then the offer lands hard: a copyable promo code, a stacked doorbuster deal list with strike-through prices, and a single gold pill CTA. Scarcity is the whole engine — doors close when stock hits zero.
Snapshot
- Goal: drive maximum urgency-buying during a Black Friday doorbuster window.
- Audience & tone: deal hunters and existing customers. Urgent, premium-dark, maximum-energy — gold-on-black, big discounts, no hedging.
- Palette: page
#1d1d1d· container#0a0a0a· text#f5f5f4/#818180(muted) · accent#92400e - Font:
Trebuchet MS, Helvetica, sans-serif - Artwork: free-form layout hero — A discount figure at display scale over a kicker naming the deadline, closed by a colour panel bleeding off the bottom edge. No button, no image., 600×320 canvas. Everything below it is native, selectable, clickable.
Build recipe
Each step is one block in the flat stack, top to bottom.
[native]= a real email block.[layout]= a free-form layout embedded as a single image.
- [layout] Layout hero — build a free-form composition (600×320) via
create_layout+set_layout_content. A discount figure at display scale over a kicker naming the deadline, closed by a colour panel bleeding off the bottom edge. No button, no image. Alt text: “Seventy percent off, ending at midnight”. - [native] Headline — text. “Doorbusters end soon”, fontSize: 36, color
#f5f5f4, left. - [native] Standfirst — text. “Seventy percent off today only, while stock holds.”, fontSize: 20, color
#818180, left. - [native] Primary CTA — button. Label “Shop the doorbusters”, fill
#92400e, color#ffffff, shapeStyle: ‘0_1’, left. - [native] Story title — text. “Four deals, while they last”, fontSize: 20, color
#f5f5f4, left. - [native] Body copy 1 — text. “Every deal in this list is priced once, drops the instant the sale opens, and disappears the moment its stock hits zero — no restock, no rain check.”, fontSize: 16, color
#f5f5f4, left. - [native] Kicker — text. “Today’s top deals”, fontSize: 14, color
#ae724d, left, uppercase. - [native] Body copy 2 — text. “Trail jacket — $39, was $129. Wireless earbuds — $59, was $199. Cast-iron skillet — $29, was $89.”, fontSize: 16, color
#f5f5f4, left. - [native] Body copy 3 — text. “Stock is limited and each item sells out fast — check back at midnight if you miss one.”, fontSize: 16, color
#818180, left. - [native] Footer rule — divider. short (96px) rule, 1px, color
#e9e9e9. - [native] Footer social — social. Icon row, social.color
#ae724d, style circle-outline, center. - [native] Footer address — address. Postal address + unsubscribe, address.color
#818180, address.fontFamilyTrebuchet MS, Helvetica, sans-serif, center.
Make it yours
- Swap the four deal names and prices for your real doorbusters, and update the promo code.
- Keep the gold-on-black for premium urgency, or recolor the hero and accent to your brand.
- Tune the deadline copy (“end tonight at midnight”) to your actual sale window.
About promotional email templates
A promotional email has exactly one job: drive an action before a deadline. Everything about the design — the countdown, the single dominant CTA, the offer stated in the first line — exists to make the deadline feel real rather than decorative.
See all promotional templates →How much urgency should a promotional email create?
Enough to justify a countdown timer or an "ends [date]" line, but tied to a real deadline — the templates below use a visible countdown or explicit expiry date rather than vague "limited time" language.
Can I add a discount code or coupon to one of these templates?
Yes — several templates below are built around a coupon-stub or code-reveal hero; clone one and swap in your own code and terms.
What's the difference between a flash-sale and a seasonal-offer template?
A flash-sale template is built for a short window (hours to a couple of days) with heavy countdown emphasis. A seasonal-offer template runs longer — a week or more — and leads with the occasion instead of a ticking clock.
Will a promotional template trigger spam filters?
Temway's proofread check flags common spam triggers — excessive punctuation, all-caps subject lines, missing unsubscribe links — before you send, so issues specific to promotional copy get caught before they reach an inbox.