SaaS Newsletter Template — Monthly Metrics
A SaaS newsletter template for monthly metrics recaps — a dark dashboard layout with a masthead-style issue header, a three-stat row, and three product-area notes.
Preview unavailable — view the prompt below.
The prompt
Two ways to build this email in plain language. The fastest is Temway's in-editor assistant — open the chat drawer in the email editor and paste the recipe below. Or connect Claude or ChatGPT via Temway's MCP and paste it there; the agent builds the email step by step. Either way, adapt the copy and colors to your brand.
- An email is a top-to-bottom stack of blocks — the recipe follows that order.
- A
[layout]step becomes a single image (great for heroes); everything else stays live text and links. - Theme the footer to match — the recipe's last step does exactly that.
Want this exact email? Click Use this template below to clone
it into your workspace, then ask the in-editor assistant to rebrand it. Over MCP, tell
your agent to clone the Temway share 52GyQDXvmdTqN84SVRap- and rebrand. For the
full model, point an MCP agent at get_concept — email-structure,
layouts-vs-emails, design-recipes.
A monthly product-metrics recap sent to the whole company and a few key investors. Dark dashboard aesthetic, a masthead nameplate opens the issue, three stacked stats frame the month at a glance, then three short notes from product leads. Built to be skimmed on Slack in sixty seconds.
Snapshot
- Goal: align the company and investors on the month’s product performance with headline stats and three crisp area notes.
- Audience & tone: internal team members and existing investors. Confident, numbers-first, no spin — if a number is down, it says so.
- Palette: page
#252c3e· container#131a2e· text#f1f5f9/#878c98(muted) · accent#22d3ee - Font:
Verdana, Geneva, sans-serif - Artwork: none — fully native blocks.
Build recipe
Each step is one block in the flat stack, top to bottom.
[native]= a real email block.[layout]= a free-form layout embedded as a single image.
- [native] Logo — logo. Brand mark, left-aligned.
- [native] Kicker 1 — text. “Metrics · July 2026”, fontSize: 14, color
#22d3ee, left, uppercase. - [native] Headline — text. “The month in three numbers”, fontSize: 28, color
#f1f5f9, left. - [native] Body copy 1 — text. “A company and investor update — if a number is down, it says so.”, fontSize: 16, color
#f1f5f9, left. - [native] Story title 1 — text. “62,400”, fontSize: 20, color
#f1f5f9, left. - [native] Body copy 2 — text. “Monthly active users, up 18% month over month.”, fontSize: 16, color
#f1f5f9, left. - [native] Rule 1 — divider. full-measure rule, 1px, color
#e9e9e9. - [native] Story title 2 — text. “$1.24M”, fontSize: 20, color
#f1f5f9, left. - [native] Body copy 3 — text. “Net new ARR, up 22% month over month.”, fontSize: 16, color
#f1f5f9, left. - [native] Rule 2 — divider. full-measure rule, 1px, color
#e9e9e9. - [native] Story title 3 — text. “3.1%”, fontSize: 20, color
#f1f5f9, left. - [native] Body copy 4 — text. “Monthly churn — the yellow flag, up from 2.4%.”, fontSize: 16, color
#f1f5f9, left. - [native] Kicker 2 — text. “Notes From Product”, fontSize: 14, color
#22d3ee, left, uppercase. - [native] Body copy 5 — text. “Activation improved as the new onboarding flow lifted D7 retention nine points, reliability held at 99.98% uptime, and a churn investigation is underway in the SMB tier.”, fontSize: 16, color
#f1f5f9, left. - [native] Body copy 6 — text. ”— Lumen Labs product team”, fontSize: 14, color
#878c98, left. - [native] Footer rule — divider. short (96px) rule, 1px, color
#e9e9e9. - [native] Footer social — social. Icon row, social.color
#22d3ee, style circle-outline, center. - [native] Footer address — address. Postal address + unsubscribe, address.color
#878c98, address.fontFamilyVerdana, Geneva, sans-serif, center.
Make it yours
- Swap the three stats and labels for your month’s real headline numbers — own the bad number; credibility is the whole point.
- Replace the three product notes with your leads’ actual updates; hold each to one sentence.
- The dark dashboard palette is a signature — keep the cyan accent or swap for your data-viz house color; Verdana keeps numbers dense and legible.
About newsletter email templates
A newsletter is the one email category built for a relationship, not a single moment. There is no hard deadline and no one dominant CTA — the job is to show up on a predictable cadence often enough that subscribers recognize the format and know where to look for the update they actually care about.
See all newsletter templates →How is a newsletter template different from a promotional email template?
A newsletter is built for a recurring cadence and a returning audience — the design favors consistent section structure, so readers know where to look each issue, over a single hard sell. Promotional templates are built around one offer and one deadline instead.
What sections should a company newsletter include?
Most effective newsletters below hold to three or four recurring sections — a short editor's note, one or two curated highlights, and a closing link or two — rather than trying to cover everything that happened since the last send.
Can I reuse the same newsletter template every month?
Yes, and it's the recommended approach — clone it once, then swap the content each cycle so subscribers recognize the format immediately instead of relearning a new layout every send.
Do Temway newsletter templates support an unsubscribe link and merge tags?
Yes — every template includes a compliant unsubscribe footer and supports Temway's merge-tag picker for personalizing subject lines and greetings per recipient.